What is A Virtual Workplace?
We get asked this a lot. Where are your offices and all the staff? We love this question. We think today’s working environment is broken, perhaps not completely but in a lot of ways. It assumes: The best talent is in your neighborhood or willing to drive to that office everyday. Cubes and offices are great places […]
It Starts With Why and Ends With Who
If you know your story and can tell it well chances are you who your who. That’s right your who. Who matters most because once you know how to articulate your company’s why, who the heck are you going to tell it to. Who drives all the tactics. “People don’t buy what you do, they […]