Amber started her career in graphic design, working for large nonprofits and ministries designing everything from books to direct mail campaigns. Driven to get results that matter, she added digital marketing strategy to her toolbelt. Along the way, she discovered a passion for combining words and art in thoughtful ways that moved hearts and minds. “I loved learning about who people were, what they wanted, and how to speak in ways that mattered to them,” she says. She’s continued to put those skills to work for both nonprofits and businesses.
At Fervor, Amber is the architect of our content services. As Editorial and Content Strategist, she gathers and interprets analytics, talks with clients, and keeps an eye on industry trends to build strong content plans that meet a client’s business and marketing goals all while aligning content with their strategic brand messaging. On top of all that, she also writes cross-channel content and makes key recommendations to strengthen clients’ digital presence.
When she’s not working, Amber immerses herself in a variety of creative outlets. She loves anything music, especially piano, and keeps her hands busy painting or with furniture and other art projects. She finds cooking and baking are forms of creativity, too. (She’s not wrong.)
When it comes to working at Fervor, she loves collaborating with the rest of the team, brainstorming, consulting, executing, measuring, recalculating, and doing it all again. “When you have camaraderie, friendship, and can combine your skills with those of others, work comes from a deeper, more meaningful place. Together, we do great things!”