100 Brand Impact Assessments and a vision for 100,000
We’re thrilled to mark the milestone of our 100th Brand Impact Assessment™ (BIA). But this is just the beginning! As we envision a future where faith-led organizations thrive, we know the thinking needs to get bigger than the next 100. That’s exactly why we’re releasing something that puts a game plan into as many hands as possible. Stay tuned, because we’re about to unveil something that might just empower you to take your organization to the next level!
The significance of 100 Brand Impact Assessments
Reaching 100 BIAs isn’t just a milestone—it tells us something powerful about eager and capable nonprofits and Christian organizations are to strengthen their brand and marketing strategies and do even more good in the world. Each BIA has been a transformative tool, enabling organizations to craft innovative strategies that resonate deeply with their communities. Mike, our CEO, reflects, “everyone, no matter the size, has similar challenges. We’ve learned with a little bit guidance and with a little bit of framework they can put together a plan for growth that will impact their organizations greatly.” BIAs have helped organizations define their missions, communicate effectively and rally their teams for action. And if 100 BIAs can create this much impact, just imagine what’s possible with 100 more!
More BIAs, more impact
What if we could unleash a movement where hundreds, even thousands, of faith-driven organizations could benefit from clear and sustainable growth strategies? Where good ideas, good teams and good work all got what they needed to thrive? A dream worth chasing, right?
Here’s the catch. Mike, our fearless leader and creative mastermind, can’t clone himself (believe us, we’ve looked into it). With over 15 years of experience guiding nonprofits through the twists and turns of marketing and fundraising, there’s a limit to how much impact one person—one agency—can deliver. Totally inspired by the 100 organizations that trusted us enough to let us all the way in, our sights are set on something further and wider than Mike could have imagined when he decided to get to work on BIA #1.
Enter… Mike’s upcoming book!
Cue the drumroll, because Mike is set to publish Marketing with Fervor in early 2025! It’s a strategic anthem crafted specifically for faith-led organizations ready to break free from limitations and make the most out of their marketing efforts.
“It’s about putting an actionable game plan into the hands of hundreds of thousands, empowering them to create their own waves of change,” Mike says. This book is an invitation for organizations to take control of their narratives and amplify their impact.
Ready for a change?
If you’re a champion for faith-led organizations and their impact, this book is your style. If you are a faith-led organization, and some or all of your promotions tend to lag behind your real-world impact, this book simplifies and DIYs the major moving pieces of a holistic, sustainable marketing strategy. Check it out and join the list for launch updates.
Or, if all this brand talk sparks some questions about your current strategies, give Mike a holler!