Insights

100 Brand Impact Assessments and a vision for 100,000
We’re celebrating our 100th Brand Impact Assessment at Fervor! As we map out a future where faith-led organizations thrive, we’re working to give organizations hands-on tools to strengthen their brand and marketing strategies. Curious? Check out what’s to come!

100 Brand Impact Assessments, Whoa.
Discover how our 100th Brand Impact Assessment reflects learning & collaboration, empowering nonprofits to share their unique stories & drive impact.

Why marketing and development teams should totally be friends
We may challenge each other, but everyone’s unique vantage point has the power to make everyone else smarter, stronger and better.

Tips to rock your nonprofit’s end-of-year giving
As the year ends, nonprofits should take a strategic approach to planning their end-of-year campaigns, focusing on setting clear objectives, engaging key stakeholders and utilizing effective donation methods to maximize impact, paving the way for success.

How to choose the right web strategy for your nonprofit
Having the right web strategy is paramount for nonprofits to thrive in today's digital age. An effective website can significantly enhance your organization’s visibility, engagement, and impact, transforming how you connect with your audience and achieve your mission.

Keeping Your Eye on the Big Picture: Why Nonprofits Need a Holistic Marketing Economy
If you are a nonprofit leader or marketer, you know the challenges of raising awareness, engaging donors and increasing revenue in a competitive and crowded landscape.

Beyond buyers: 3 lessons from the Stanley brand on harnessing the power of Ideal Advocates
The Stanley brand’s relationship with advocates in their market translates into three actionable insights for nonprofit organizations.

Reasons nonprofits may be ripe for a rebrand
While it may seem daunting, costly and even cause emotional distress for legacy stakeholders, strategic rebranding can expand your organization’s reach and drive your mission forward! Let's dive into the world of rebranding and explore the top reasons why it can be a game-changer for your organization.

4 ways marketing consultants illuminate growth blind spots
It’s easy to get myopic about our own organizations and put up unnecessary barriers to growth. Marketing consultants can illuminate those blind spots. But what exactly is the role of a marketing consultant? And how do you vet a marketing consultant that’s a good match for your nonprofit organization? Here, we explore the consultant’s role from both sides.